AI Search Summit · Jan 22

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Master AI search visibility with guides, articles, and insights from our team

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AI Search Glossary: Essential AEO, GEO, and Technical Terms for Marketers (Updated for 2026)
glossary
Jan 9, 2026

AI Search Glossary: Essential AEO, GEO, and Technical Terms for Marketers (Updated for 2026)

Complete AI search glossary defining AEO, GEO, chunking, schema markup, and 40+ essential terms for AI search optimization. Bookmark this reference guide.

Sam HoganSam Hogan
E-E-A-T: The Only Answer for the Open Web
blog
Jan 8, 2026

E-E-A-T: The Only Answer for the Open Web

Shaun Anderson explains why E-E-A-T is the 'Human Survival Protocol' for the open web, backed by evidence from the Google Content Warehouse leaks and the Searchable mission.

Shaun AndersonShaun Anderson
The Marketing Cyborg Technique: How I Scaled Productivity 100X
blog
Jan 8, 2026

The Marketing Cyborg Technique: How I Scaled Productivity 100X

Shaun Anderson reveals the hybrid workflow behind his 100X output and how Searchable.com serves as the 'Cyborg Apparatus' for the Agentic Web.

Shaun AndersonShaun Anderson
The Art of Creative Inference Engineering and Optimisation: Beyond SEO and GEO
blog
Jan 8, 2026

The Art of Creative Inference Engineering and Optimisation: Beyond SEO and GEO

A definitive guide to AEO and AI SEO: How to engineer content that satisfies traditional search algorithms while serving as the 'Ground Truth' for generative chatbots.

Shaun AndersonShaun Anderson
How to Get Your Product Listed in ChatGPT Shopping (Step-by-Step Guide)
guides
Jan 8, 2026

How to Get Your Product Listed in ChatGPT Shopping (Step-by-Step Guide)

Step-by-step guide to get products featured in ChatGPT Shopping results. Covers OAI-SearchBot setup, product feed submission, structured data, and optimization for natural language queries.

Sam HoganSam Hogan
What is a Query Fanout in AEO? Understanding How AI Breaks Down Your Searches
guides
Jan 8, 2026

What is a Query Fanout in AEO? Understanding How AI Breaks Down Your Searches

Essential AEO glossary term explaining query fanout - how AI platforms like ChatGPT break down user queries into multiple sub-queries to provide comprehensive answers. Learn how this impacts your content optimization strategy.

Sam HoganSam Hogan
How Do I Show Up in ChatGPT? The LLM‑Native Visibility Playbook (Updated for 2026)
blog
Jan 7, 2026

How Do I Show Up in ChatGPT? The LLM‑Native Visibility Playbook (Updated for 2026)

Learn how to get your brand mentioned in ChatGPT responses with this beginner's guide. Covers structured data, content optimization, and AI crawler setup for improved visibility in AI search results.

Sam HoganSam Hogan
How Local Businesses Win in AI Overviews & AI Search (Updated for 2026)
blog
Jan 7, 2026

How Local Businesses Win in AI Overviews & AI Search (Updated for 2026)

Local business guide to dominate Google AI Overviews, ChatGPT local queries, and Perplexity searches. Covers Google Business Profile optimization and local AEO strategies.

Sam HoganSam Hogan
What is the Content Effort Score? (A Searchable.com Guide)
guides
Jan 7, 2026

What is the Content Effort Score? (A Searchable.com Guide)

Learn how Google's leaked contentEffort system works and how Searchable's Content Effort Score reveals the true helpfulness of your pages.

Shaun AndersonShaun Anderson
Freelance SEO Pro's Toolkit: Transitioning from SEO to AEO
guides
Jan 7, 2026

Freelance SEO Pro's Toolkit: Transitioning from SEO to AEO

Career development guide for independent SEO consultants adding AI search optimization skills. Covers essential tools, client education strategies, pricing for AEO services, and building expertise in the new field.

Sam HoganSam Hogan
Small Business AI Search Optimization: Get Found by Local Customers
guides
Jan 7, 2026

Small Business AI Search Optimization: Get Found by Local Customers

Simple guide for small business owners to get found in ChatGPT and AI search without technical expertise. Covers where your website lives, how to post content, and basic steps that actually work.

Sam HoganSam Hogan
AI Search vs. SEO: Good vs. Bad AEO Practices for Beginners (Updated for 2026)
blog
Jan 6, 2026

AI Search vs. SEO: Good vs. Bad AEO Practices for Beginners (Updated for 2026)

Discover what's changed in AI search vs traditional SEO. Learn good vs bad AEO practices with actionable examples for ChatGPT, Gemini, and Perplexity optimization strategies.

Sam HoganSam Hogan
How D2C & E‑commerce Brands Win AI Search: A Practical Playbook (Updated for 2026)
blog
Jan 6, 2026

How D2C & E‑commerce Brands Win AI Search: A Practical Playbook (Updated for 2026)

Complete guide for D2C and e-commerce brands to optimize for ChatGPT Shopping, Google AI Overviews, and Perplexity. Includes product schema, feed optimization, and conversion strategies.

Sam HoganSam Hogan
Decoded: Google Helpful Content Guidelines
blog
Jan 6, 2026

Decoded: Google Helpful Content Guidelines

A deep dive mapping Google's Search Essentials and Helpful Content questions to leaked Content Warehouse attributes like Q*, siteAuthority, contentEffort, and predictedDefaultNsr.

Shaun AndersonShaun Anderson
Decoded: Google Quality Rater Guidelines – Content Quality
blog
Jan 6, 2026

Decoded: Google Quality Rater Guidelines – Content Quality

A deep dive into how Google's Search Quality Evaluator Guidelines map to leaked Content Warehouse attributes like contentEffort, OriginalContentScore, siteAuthority and more – and what that means for modern SEO.

Shaun AndersonShaun Anderson
The Content Effort Attribute from Google's Content Warehouse Leak
blog
Jan 6, 2026

The Content Effort Attribute from Google's Content Warehouse Leak

When the Google Content Warehouse API leak first surfaced in May 2024, the industry was immediately thrown into a spin. For me, however, the real signal came later.

Shaun AndersonShaun Anderson
SEO Agency Owner's Guide: Adding AEO Services to Your Business
guides
Jan 6, 2026

SEO Agency Owner's Guide: Adding AEO Services to Your Business

Business guide for SEO agencies adding Answer Engine Optimization services. Covers pricing models, client onboarding, service packages, and team training strategies.

Sam HoganSam Hogan
What is Searchable.com? The Operating System for the Agentic Web
blog
Oct 5, 2025

What is Searchable.com? The Operating System for the Agentic Web

Shaun Anderson introduces Searchable.com: the infrastructure designed to solve the Zero-Click crisis and optimise for the new Agentic Web.

Shaun AndersonShaun Anderson
A Message from Chris Donnelly: The Founding of Searchable
blog
Oct 1, 2025

A Message from Chris Donnelly: The Founding of Searchable

Chris Donnelly shares the journey behind Searchable.com—from a 100-day sprint in San Francisco to building the world's first Autonomous SEO and AEO Growth Engineer.

Chris DonnellyChris Donnelly