Descubre cómo la IA describe tu marca.

Mide el lenguaje, los atributos, las fortalezas y los riesgos que las plataformas de IA asocian a tu marca cuando los compradores hacen preguntas de categoría y comparación, para que los equipos de marca, comunicación y contenido detecten problemas de encuadre antes de que se consoliden en una narrativa de mercado.

4.8/5 de 104 reseñasen
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Visibility
Mentions
Sentiment
Sources
Topics
Fanout
Location
Brand Perception·How ChatGPT perceives your brand
90/ 100
90% pos
8% neu
2% neg
ChatGPT

Specialized is perceived positively for trail performance, the Turbo e-bike ecosystem, dealer support, and race-ready road bikes. AI answers consistently frame the brand as a premium technical choice for riders comparing full-suspension, road, and commuter models.

Negative framing is mostly limited to premium pricing, occasional spec confusion across older model years, and budget alternatives where Canyon, Giant, or Trek are described as stronger value picks.

Based on 128 responses
Sentiment Score·Your brand's sentiment trend over time
Sentiment Score
90+4.0
Showing data for 7 days+4.0
Head-to-Head·-3.0%
Specialized
Canyon
41%
44%

Canyon leads visibility at 44% vs Specialized's 41%. They also rank higher on average (#2.3 vs #2.6). Sentiment favors Specialized at 90 vs 79.

Known for
Known for
Trail performanceTurbo e-bikesDealer supportPremium pricing
Direct-to-consumer valueAero road bikesService availability
Attributes·What AI says about your brand across LLMs
Trail performance23.5%
Turbo e-bike range18.4%
Dealer support13.3%
Premium pricing12.2%
Fit ecosystem10.2%
Road race heritage9.2%
Component confusion7.1%
Commuter utility6.1%
Positive (64%)
Neutral (16%)
Negative (19%)
8 attributes
Brand Facts·Verify what AI platforms say about your brand
4 of 6 facts verified
Sigue la visibilidad de tu marca en:
ChatGPT
Perplexity
Claude
Gemini
Google AI Overviews
Copilot
Grok
Meta AI
DeepSeek

Sentimiento

Encuadre de marca

Lee el resumen real que las plataformas de IA dan a tu marca, con frases positivas y negativas vinculadas a las fuentes que moldean esa percepción.

Brand Perception·How ChatGPT perceives your brand
90/ 100
90% pos
8% neu
2% neg
ChatGPT

Specialized is perceived positively for trail performance, the Turbo e-bike ecosystem, dealer support, and race-ready road bikes. AI answers consistently frame the brand as a premium technical choice for riders comparing full-suspension, road, and commuter models.

Negative framing is mostly limited to premium pricing, occasional spec confusion across older model years, and budget alternatives where Canyon, Giant, or Trek are described as stronger value picks.

Based on 128 responses

Sentimiento

Tendencia de sentimiento

Observa si la percepción mejora o decae con el tiempo, separada en lenguaje de respuesta positivo, neutral y negativo.

Sentiment Score·Your brand's sentiment trend over time
Sentiment Score
90+4.0
Showing data for 7 days+4.0

Sentimiento

Encuadre cara a cara

Compara visibilidad, rango y sentimiento frente a un competidor a la vez para que los equipos vean a quién la IA hace sonar más fuerte.

Head-to-Head·-3.0%
Specialized
Canyon
41%
44%

Canyon leads visibility at 44% vs Specialized's 41%. They also rank higher on average (#2.3 vs #2.6). Sentiment favors Specialized at 90 vs 79.

Known for
Known for
Trail performanceTurbo e-bikesDealer supportPremium pricing
Direct-to-consumer valueAero road bikesService availability

Sentimiento

Análisis de atributos

Mira los rasgos que la IA repite con más frecuencia sobre tu marca, incluidas las fortalezas positivas, las afirmaciones neutrales y las brechas de percepción que vale la pena corregir.

Attributes·What AI says about your brand across LLMs
Trail performance23.5%
Turbo e-bike range18.4%
Dealer support13.3%
Premium pricing12.2%
Fit ecosystem10.2%
Road race heritage9.2%
Component confusion7.1%
Commuter utility6.1%
Positive (64%)
Neutral (16%)
Negative (19%)
8 attributes

Cómo funciona

La percepción, medida a partir de la respuesta.

Searchable lee cómo las respuestas de IA describen tu marca: las afirmaciones, los adjetivos, los competidores y la evidencia citada que moldean la percepción del comprador.

01

Define el conjunto de comparación

Sigue las preguntas de categoría, marca y competidores donde es probable que los compradores formen una opinión.

02

Recoge las respuestas

Ejecuta el mismo conjunto de prompts en las plataformas de IA para que el sentimiento se base en datos de respuesta comparables.

03

Clasifica el encuadre

Identifica las afirmaciones, atributos, preocupaciones y contrastes con competidores que se repiten en la respuesta.

04

Rastrea la evidencia

Conecta el sentimiento con los fragmentos y las fuentes que están moldeando la recomendación.

Descubre cómo las empresas líderes usan Searchable para dominar la búsqueda con IA y convertir la visibilidad en crecimiento.

Reserva una demo

Preguntas frecuentes

Mide cómo las respuestas de IA describen tu marca, incluido el encuadre positivo, las preocupaciones negativas, los hechos neutrales y el posicionamiento de los competidores.

La visibilidad por sí sola no basta. Los equipos necesitan saber si las plataformas de IA recomiendan la marca por las razones correctas.

Sí. Las vistas de sentimiento están diseñadas para mostrar cómo se encuadra tu marca junto a los competidores en los mismos prompts y plataformas.

Sí. El sentimiento se vincula a fragmentos de respuesta, frases repetidas, atributos de marca y fuentes citadas para que los equipos entiendan por qué se movió una puntuación.

Los equipos de marca y comunicación pueden usar el sentimiento para detectar afirmaciones inexactas, encuadres negativos, posicionamiento de competidores y fortalezas repetidas que deberían reforzarse en la estrategia de contenido y de fuentes.

No. Searchable separa el encuadre positivo, neutral y negativo, y luego muestra los atributos y las fuentes que moldean esa percepción en las distintas plataformas.

La mayoría de los equipos revisan el sentimiento semanal o mensualmente, con seguimiento diario disponible cuando hay lanzamientos, trabajo de reputación, campañas de competidores o grandes actualizaciones de contenido en marcha.

Con la confianza de profesionales del marketing en empresas de todo el mundo.

4.8/5 de 104 reseñasen
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