Businesses in ChatGPT: What it means for your AI search strategy
Understand what the launch changes for brands and agencies, how the new insights fit into your reporting, and what to prioritise over the next 30 days.
- 60 minutes
- Online · Free
Hosted by
Chris Donnelly
Co-Founder & CEO, Searchable
The announcement behind the session
What did OpenAI just launch?
OpenAI introduced Businesses in ChatGPT on 10 November. It gives eligible businesses a place to manage their information, see engagement insights and create a Business Agent.
Read OpenAI’s announcement (opens in a new tab)
A profile you can manage
Claim and verify your business, update its details and share product feeds with current prices and availability.
Insights into discovery
See aggregated mentions, website clicks and discovery topics. These are insights, not access to people’s private conversations.
A Business Agent
Eligible businesses can publish an agent that answers customer questions using their information, separate from ChatGPT’s independent recommendations.
Claiming doesn’t guarantee higher placement or sales. Business Agents initially support eligible US ecommerce and online service businesses. We’ll unpack what applies to your team in the live session. See OpenAI’s eligibility details (opens in a new tab).
What you’ll learn.
What this changes about how you approach AI visibility
Where profiles, Business Agents and ads fit into your strategy
How to use the new insights alongside your existing reporting
What your team or clients should prioritise next
Your 30-day action plan and setup checklist
Prioritized actions for brands and agencies: what to set up now, who should own it, what to measure and what can wait. Free for everyone who registers.
- What to set up now, and who should own it
- What to measure, and what can wait
- A setup checklist for claiming, verification and agency access